What does a car app actually include?
The car app category covers three families: customer apps for a dealership or garage (appointment flow, service reminders, MOT), driver apps for lease and fleet (fuel receipts, damage reports, mileage logs), and connected-car apps that pull data directly from the vehicle (location, fuel, climate, keyless unlocking). In practice we combine features: for example, a dealer customer app with a connected-car layer for brand owners, or a lease driver app with a car-sharing component for pool vehicles within the fleet. Which type suits you depends on your end users, your operations and the data sources you have available.
What is the difference between a fleet app, a driver app and a dealer app?
A fleet app is for the fleet manager: costs, damage claims, scheduling, compliance. It is mainly a dashboard. A driver app is for the employee or lease driver behind the wheel: fuel, damage, mileage, appointments. A dealer or garage app targets the customer who has maintenance done with you: appointment booking, repair status, invoices and vehicle documents. We often build these as one platform with several role-based apps or screens.
Which connected-car APIs do you use?
We work with the common OEM APIs where your audience needs them: Volvo Connect, Mercedes me Connect, Audi MMI, BMW iDrive and Tesla's API. For brand-independent work we use generic telematics sources such as OBD-II dongles, the Webfleet API, Geotab, Verizon Connect and Trimble Driver. For heavy commercial vehicles we also look at Daimler Truck Suite, MAN ServiceCare and Volvo Connect Trucks. It is important to check upfront which OEM APIs are open to third parties, what data they provide, which subscription tier is required, and how often the API version changes. Some OEM APIs change every quarter, which is a maintenance burden that needs to be built into the plan.
Do you work with Apple CarPlay and Android Auto?
Yes, for apps where the user needs a feature while driving: navigating to the garage, listening to a service notification, or logging a trip. Apple and Google are strict about which app categories may run in the car environment (especially navigation, audio, communication and parking). During the scoping phase we advise whether CarPlay or Android Auto is truly needed or whether a standard mobile app is sufficient.
How do you handle GDPR when tracking driving behaviour?
Location and driving behaviour are personal data, and stricter rules on electronic monitoring apply to employees. We start every project with a DPIA, build in privacy by design (data minimisation, purpose limitation, granular opt-in, a clear right to erasure and transparency about what is recorded about the driver), and provide privacy statement text for your legal team. For insurers considering pay-as-you-drive, we also look at the AI Act, because predictive scoring for insurance potentially falls under high-risk and requires the score to be explainable to the driver. For leasing companies that want to use driving behaviour data for coaching or premium differentiation, we define in advance what the data is for and how long it is retained, otherwise the legal position remains unclear.
How do you choose between Webfleet, Geotab and an OEM API?
It depends on your fleet and your operation. Webfleet (Bridgestone) and Geotab are strong for multi-brand fleets with OBD dongles and an extensive dashboard. OEM APIs such as Volvo Connect or Mercedes me give deeper insight into a single brand but do not integrate across other brands. We often recommend combining both: the OEM API where it works, a generic telematics dongle where it doesn't.
What determines the cost of a car app?
Mainly the number of integrations (DMS, telematics, payments, vehicle registration rights, RDW, OEM APIs), the number of user roles, and whether the app should be cross-platform with React Native or Flutter, or native iOS and Android for specific OEM features or CarPlay extensions. Connected car features with real-time data increase complexity, especially when multiple telematics sources come together or when the app needs to unlock keylessly or support a digital car key. GDPR and AI Act requirements also affect the scope. In the first conversation, we give you an honest direction based on your requirements.