Appfront is a software developer for businesses in Uithoorn and across Amstelland, from SMEs on Bedrijvenpark Uithoorn and agricultural businesses around the FloraHolland cluster to family firms, manufacturers and local retailers. We build custom software, client portals, internal tools, ERP and CRM integrations and mobile field service apps. We work from our Amsterdam office, with on-site sessions in Uithoorn where that makes sense.
Uithoorn sits in the heart of Amstelland, wedged between Amsterdam, Amstelveen, Aalsmeer and Mijdrecht, and has its own economic profile. To the north, the municipality nearly borders the FloraHolland cluster, with agricultural businesses and ornamental horticulture suppliers operating from Uithoorn. To the east lies Bedrijvenpark Uithoorn, home to manufacturers, wholesalers, installation and construction firms, and the head office of De Heus (animal feed), among others. In between is Uithoorn's SME community: family businesses, local retail, service providers and a growing group of freelancers.
At Appfront we build custom software that takes this SME reality into account. We bring strategy, design, code and support together in one team, so that advice and delivery fit together. Whether you are a family business looking to replace a manual Excel workflow, a manufacturer at Bedrijvenpark Uithoorn wanting a customer portal alongside your ERP, or an agri-business needing a mobile field-service tool, we tailor our role to your needs.
We are vendor-independent. Code and infrastructure sit in your own accounts, not held by us under a leasing arrangement. That keeps you in control of your software, including if you later want to bring development in-house or engage another partner.
A client portal, internal tool or order book that follows the way your organisation works, rather than the other way around. Often integrated with your accounting package, email tool, e-commerce and existing ERP, so the current set-up remains usable and the new part works around it.
Mobile apps for scanning, production logging, quality forms and intake flows. Often with integrations to your ERP, WMS or production system, so the shop floor and the office work with the same data.
Software that suits the rhythm of the flower auction: stock, batch administration, price lists and customer portals that work quickly and do not fail when the pressure peaks. We have also described this context on our Aalsmeer location page, as Uithoorn often works with the same supply chain.
Mobile field-service apps for scheduling, work orders, photo documentation, materials logging and immediate invoicing. They work offline in the van or on site, and sync as soon as there is coverage. Especially relevant for installation, maintenance and construction-related SMEs around Uithoorn.
We deliver working software in your own environment. The code lives in your own Git repository, infrastructure runs under your own cloud account where possible, and domains and accounts are in your name. No lock-in to us, no hidden subscription — your team or another party can take over without barriers.
Software for an SME or family business is quite different from software for an enterprise or a start-up. You have limited in-house IT capacity, no time for lengthy projects, and you want someone to be reachable once the work is handed over. We tailor our approach accordingly: small steps, early deliveries, short lines of communication.
We are not a consultancy with hundreds of staff, but neither are we a single freelancer who leaves you in the lurch halfway through. We deliver mature work: direct conversations with your owner or IT lead, delivery through a proper CI/CD pipeline, and ongoing support for as long as you need it.
What we concretely do for clients in Uithoorn and the rest of Amstelland — from initial exploration through to delivery and ongoing support.
Operational tools that digitise your existing way of working rather than forcing a new one. Often a replacement for a large Excel or paper-based process.
A portal where your customers can view orders, deliveries, invoices or contracts themselves. Fewer phone calls and emails, and more peace of mind for your team.
Our integrations between your ERP, CRM, accounting, email and e-commerce keep your data in one place.
Mobile apps for engineers and field staff. Work orders, photos, materials registration and signatures — working offline.
Software that suits the rhythm of the flower trade and agricultural wholesale, often linked to FloraHolland data or existing cultivation and batch administration.
Ordering portals, price list portals and dealer portals for business customers, with roles, pricing agreements and integrations with your order book.
Company websites with a serious back end — not just a business card, but a working place where leads, orders and customer communication come together.
Ongoing maintenance: new browser support, security updates, performance tuning and small functional extensions — predictable and plannable.
Uithoorn has an SME profile with a production and agri cluster around it. Our clients usually fall into one of these profiles.
Family businesses, service providers and trading companies that have become stuck on a combination of Excel workflows, standalone SaaS tools and manual re-typing. For them we build a targeted internal tool or client portal that connects existing systems — without a major ERP replacement.
Businesses working near FloraHolland: growers, plant traders, suppliers and ornamental horticulture service providers. Software for batch administration, client portals, price lists and integrations with auction data or cultivation records. See also our app developer page for Aalsmeer.
Manufacturers, assemblers and wholesalers on Bedrijvenpark Uithoorn and the Achterweg area. Shop floor tools, quality and production logging, and integrations between WMS, ERP and mobile scanning apps. We often work alongside an existing ERP system rather than replacing it.
Businesses passed down from generation to generation that now want to make a digitalisation push. Often led by a head of operations or a son or daughter who has IT in hand. Our approach focuses on phased delivery, without bringing operations to a standstill — and without making you dependent on a single person.
Specialist shops, wholesalers and local retailers in Uithoorn and the surrounding area who want to better connect their online and offline activities. Web shops with robust back-end logic, B2B ordering portals, stock integrations and customer loyalty flows: not a replacement for a large platform, but custom work built around it.
Carriers and freight forwarders operating around the Aalsmeer-Uithoorn-Schiphol cluster. Software for planning, track-and-trace, TMS integrations and driver apps, often overlapping with our Aalsmeer page and our page on app development.
We are a software developer with a design and architecture practice alongside it. That means we do not just sit in the chair of a design agency, nor do we only deliver front-end work. We build complete software: design, code, back end, integrations with your existing systems and ongoing management. If you only want a Figma file, or a freelancer by the hour, we are not the right partner.
In practice, we never start on a visualisation without thinking through what has to happen under the bonnet. But we also don't start coding before we have sharpened the use case. A sprint is typically a week or two in which we carry out both design and build work, often in parallel. Delivery takes place in your own Git repository and your own cloud account, with a brief handover or an ongoing management contract, depending on what suits you.
We prefer to work directly with the people who will later use and maintain the software. No middle layer, no account manager passing on the real work. Fabian van Dijk (see fabian.vandijk@appfront.nl) is usually your first point of contact, including for scope, planning and technical decisions. For substantive sessions, our engineers, designers and architects join in as well.
We are honest about what we are not: we are not a pure design studio (we deliver working code, not just prototypes), we are not a pure offshore vendor (all our work is done in the Netherlands), and we are not a Big Four consultancy (we don't replace them). We work for clients in the established SME to mid-enterprise segment. If you're wondering whether we're a good fit, a half-hour introductory call is usually enough to determine that.
Software in production is more than a slick interface. We build solutions that work on a quiet Tuesday and at the busiest moment of the year, with a back-end update behind the scenes. In practice, every system gets a modern web stack (TypeScript, React or Vue, an API-driven back end, EU cloud) and, for mobile and field applications, an offline-first layer that stores data locally and synchronises it as soon as connectivity returns.
For integrations we work with APIs built on top of your existing systems: ERP (Exact, AFAS, SAP, Microsoft Dynamics), CRM (HubSpot, Salesforce, Pipedrive), accounting (Twinfield, Moneybird), identity providers such as Microsoft 365 or Google Workspace, and sector-specific integrations. We build either a direct integration or a lightweight middleware layer if your source systems are not stable enough for direct calls. For authentication we choose standards (OAuth 2, OpenID Connect, SSO) rather than bespoke solutions.
Everything that goes into production is fitted with observability: error reporting, performance monitoring, usage analytics that don't compromise end-user privacy, and alerting on the back end. That way you spot problems before your users do, which in an SME context is the difference between trust and hassle. For GDPR and EU data residency we work by default with EU data centres and clearly documented processing registers.
Uithoorn feels different from a typical Randstad town. The municipality is built on solid SMEs: family businesses, manufacturing, agriculture and local trade, surrounded by the Bedrijvenpark, the Amstelhoek and the link to the FloraHolland cluster. That is good news for software projects. There are concrete operational problems to solve where custom software makes a measurable difference: fewer errors in manual administration, faster lead times in production, and better insight for customers and owners. At the same time, a developer needs to take the reality of SMEs seriously. An owner or managing director has no time for long consultation processes without visible results, and their staff even less.
We see that as a reason to be sharp about what we do. We don't work from an ivory tower with user research reports and no conversation with end users. We would rather spend a morning on the shop floor, at the production site or in the warehouse, seeing how the work really gets done, and adapt the design accordingly. For clients in Uithoorn, that means our designer and engineer come to your site, not just to the office.
Practically speaking: our office is at Westerdoksdijk 599 in Amsterdam, within walking distance of Amsterdam Centraal. To Uithoorn it's roughly half an hour by car via the A9 or N201. For longer engagements we regularly work on site: introductions, sprint reviews or quarterly onsite planning sessions often take place in Uithoorn or in the Amstelland region. Day-to-day work is done remotely. The location of the sessions is your choice. Do you also work at other locations in the Randstad? Then see Amsterdam or the locations overview page.
A software engagement starts with an introductory call: half an hour to an hour in which we go through which problem you want to tackle, which systems are in place, and what the expectations are among management, IT and users on the shop floor. That conversation is free and without obligation. It often turns out that: this can be done with an existing SaaS product, or: a simple integration is cheaper here, or: this is exactly the use case where bespoke software adds value for your SME.
If there is a suitable use case, we schedule a discovery. This is a short phase in which we work out the solution at the level of architecture and interaction: which integrations (ERP, CRM, accounting, email tooling, e-commerce, FloraHolland data), which data flows, which compliance requirements, and what the release pipeline looks like. We deliver a concrete plan with scope, timeline and budget, so you can make an internal decision rather than working from a vague direction.
This is followed by the build in sprints. At the end of each sprint, something working is running, first in a limited form and then increasingly complete. This helps to discover early what in the design doesn't work for your staff or customers, to adjust priorities, and to bring stakeholders along. We work in your own repository, with code review, automated tests and a clean release pipeline.
After go-live comes maintenance and optimisation. Software requires upkeep: new browsers, changing APIs, performance tuning, user feedback. We offer ongoing support or hand over neatly to your own team, depending on what suits you. For some Uithoorn clients we have remained the regular software partner; for others we deliver and provide support on request.
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A half-hour introductory conversation in which we go through where you are now, what you want to achieve, and which first step makes sense. No obligation, and all the more welcome if you are comparing providers. Location of your choice: Uithoorn, Amsterdam or online.
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