Custom Webflow website development by certified developers
Building a Webflow website combines the speed of visual building with the quality of clean, semantic code. We design and develop Webflow sites that not only look good but are technically sound, from CMS structure to performance optimisation.
What is Webflow and when is it the right choice?
Webflow is a visual web design platform that lets you build professional websites without writing traditional code, yet with the same output as hand-written HTML, CSS and JavaScript. The result: a fast, clean website that you can manage yourself through an intuitive CMS.
Unlike template builders such as Wix or Squarespace, Webflow gives you full control over the visual and technical structure. You are not bound to predefined layouts. At the same time, the platform includes built-in hosting, SSL, CDN and automatic backups, so you don't have to worry about server maintenance.
Webflow is the right choice when you need a visually distinctive website that your team can update themselves, without depending on a developer for every text change. The platform works particularly well for business websites, landing pages, product pages and content-driven sites with strong UX design.
When Webflow fits
- Business website with regular content updates
- Marketing sites with landing pages and A/B testing
- Portfolios and showcases with visual impact
- E-commerce up to around 500 products
- Blogs and knowledge bases with a structured CMS
What Webflow delivers
- Clean, semantic HTML output
- Fast loading times through optimised hosting
- A CMS you can manage yourself without technical knowledge
- Responsive design built in as standard
- No plugins or updates that can break
Our Webflow services
From a completely new design to migrating your existing site, we offer the full spectrum of Webflow development. Every project receives the same attention to detail, performance and manageability.
Custom Webflow design
A unique design that fits your brand and audience. No templates, but a custom design built in Webflow with pixel-perfect precision. Includes interactive prototypes so everyone is aligned up front.
CMS-driven websites
We set up a Webflow CMS structure so your team can independently add and edit pages, blog posts, case studies and products. We design the collections and templates, and you fill them with content.
Webflow e-commerce
Building webshops in Webflow E-commerce, with custom product pages, checkout flows and integration with payment providers. Suitable for physical products, digital downloads and subscription models up to medium volumes.
Migration to Webflow
We move your existing WordPress, Wix or Squarespace site to Webflow while preserving its SEO value. Includes redirect mapping, content migration and technical optimisation during the transition.
Webflow + integrations
Integrating Webflow with external tools: CRM systems, email marketing, analytics, payment platforms and API integrations. Through native integrations, Zapier/Make or custom webhooks and serverless functions.
Webflow training
After handover, we train your team to use the Webflow Editor and CMS, so you can manage content, create new pages and make basic changes on your own without assistance.
Technical capabilities in Webflow
Webflow is more than a visual builder. With the right expertise, the platform delivers websites that compete technically with hand-written code, including advanced animations, SEO optimisation and third-party integrations.
Responsive design
Every design is built with breakpoints for desktop, tablet and mobile. Not a separate mobile theme, but a thoughtfully designed responsive system where every element looks right at every screen size. We test on real devices, not just in the preview.
Animations and interactions
Webflow's native Interactions 2.0 engine enables scroll-based animations, hover effects, page transitions and micro-interactions without JavaScript libraries. Used subtly, they boost engagement without slowing down load times.
SEO optimisation
Clean code output, automatic sitemap generation, customisable meta tags per page, 301 redirects, Open Graph and structured data. Webflow provides a technically strong SEO foundation, and we ensure the on-page SEO structure is set up optimally.
Third-party Integrations
Connect your Webflow site to tools such as HubSpot, Mailchimp, Stripe, Airtable and Google Analytics. Via embed code, native integrations or custom logic with Webflow's integration ecosystem and serverless functions for more complex flows.
Our Webflow development process
From the first conversation to going live, we follow a clear, transparent process. You know exactly where you stand and have a say in the outcome at every stage.
Discovery
We discuss your goals, target audience, brand identity and technical requirements. On this basis, we draw up a sitemap and wireframes that form the foundation of the design.
Design
A complete visual design in Figma, tailored to your brand identity. Includes mobile variants and interactive prototypes so you can experience the end result before we start building.
Development
We build the approved design pixel-perfectly in Webflow. CMS collections, interactions, forms and integrations are technically set up. Responsiveness is tested across all breakpoints.
Launch and training
Once approved, we publish the site and handle the DNS configuration. Your team receives hands-on training in the Webflow Editor so you can start managing content yourselves straight away.
Test your idea first: a working prototype in 1 day
With OneDayBuild, we turn your idea into something tangible in one day for €1,150, so you can see whether further development is worth the investment. Decide to go ahead with the full build? Then we credit the full cost.
Explore OneDayBuild →Why choose Appfront as your Webflow agency?
Many agencies offer Webflow as a quick fix. We approach it as a full-fledged development platform that, with the right expertise, delivers enterprise-grade websites.
More than drag-and-drop
We don't just work in the visual designer. We write custom code where Webflow's standard features fall short, such as advanced filtering, dynamic calculations, custom checkout flows and API integrations that go beyond what the builder offers out of the box.
Our developers understand the underlying HTML, CSS and JavaScript that Webflow generates. That means we know where the platform excels and where custom code is the better solution.
Dutch-language support and strategy
Direct communication in Dutch, short lines of contact and a team that understands how the Dutch market works. No offshore handovers or weeks-long waits for an answer.
We think along with you about your CMS strategy: how do you structure content so your team can work efficiently? Which fields make sense, which collections do you need, and how do you keep the site manageable as it grows? That strategic layer makes the difference between a site that stalls after a year and one that scales with your organisation. If your project requires more functionality, also take a look at our web application development.
Webflow or custom: honest advice
Webflow is a powerful platform, but it isn't the best choice for every situation. We give honest advice, even if that means recommending a different route.
When Webflow is ideal
- Marketing website focused on design and content
- Your team wants to manage content themselves without a developer
- Fast time-to-market is important
- Online shop with up to ~500 products
- Budget suits a one-off site project (no ongoing development costs)
- Forms, blog, case studies and landing pages as core functionality
When custom is a better fit
- Complex application logic (dashboards, portals, user roles)
- Large e-commerce with 1,000+ products and custom flows
- Integration with legacy systems that require real-time sync
- High compliance requirements (financial, medical)
- Multi-language with complex fallback logic
- Performance-critical applications with high concurrent loads
Need something custom? Take a look at our custom software development or MVP development services.
Frequently asked questions about Webflow
Costs depend on the complexity of the design, the number of pages, the CMS structure and any integrations. A simple business website has a different price tag from an extensive e-commerce site with custom functionality. We always agree a clear scope and budget upfront.
A typical Webflow project takes four to eight weeks, depending on the scope. This includes discovery, design, development and training. Simple landing pages can be quicker, while complex sites with many CMS collections and integrations take longer.
Yes, that's one of Webflow's key strengths. Using the Editor, you can change text, replace images and add CMS items without any technical knowledge. After handover, we train your team so you can get started independently straight away.
Webflow generates clean, semantic HTML and offers built-in SEO tools: customisable title tags, meta descriptions, alt texts, automatic sitemaps and 301 redirects. Hosting is fast, and the platform performs well on Core Web Vitals when set up correctly.
Yes, Webflow E-commerce supports physical and digital products, variants, discount codes and integration with payment providers such as Stripe. It suits shops with up to a few hundred products. For larger catalogues or complex B2B flows, we recommend a dedicated e-commerce platform.
Webflow offers its own managed hosting, with SSL, a global CDN, automatic backups and DDoS protection. You don't need to arrange separate hosting or run updates yourself. Hosting is included in your Webflow subscription and is fully managed by the platform.
Ready to start your Webflow project?
Tell us about your plans and we'll discuss the possibilities together. No obligations, just a clear picture of what Webflow can mean for your organisation.
Current context (May 2026)
GraphQL allows clients to specify exactly which fields they need, which prevents over-fetching and under-fetching of data, both common problems with REST.
Source: MDN Web Docs (developer.mozilla.org)